The Concept
Nostalgia and Americana inspired me to design a card deck, featuring objects such as VHS tapes, music cassettes, and Magic 8-Balls. Soon, the concept evolved beyond objects to include beloved music stars and characters from iconic movies.
Let’s step back in time…
…with The Rewind Deck, a custom deck of playing cards that’s a vibrant, colorful celebration of Americana and pop culture nostalgia.
Forget the dusty decks of the past. The Rewind Deck is a new generation of playing cards with a bold, contemporary design. We keep the traditional card structure, but the visuals—from tangled rotary phone cords to stacks of VHS tapes—are anything but boring.
Our Target: The Post-90s Generations (Gen Z & Millennials). We’re turning vintage-themed playing cards into a must-have collectible.
Introducing The Rewind Deck. It’s a deck meant to be seen and played with, reclaiming the category with a visual language that’s instantly engaging.
THE WORK
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Rewind Playing Deck Concept
The Concept
Nostalgia and Americana inspired me to design a card deck, featuring objects such as VHS tapes, music cassettes, and Magic 8-Balls. Soon, the concept evolved beyond objects to include beloved music stars and characters from iconic movies.
Let’s step back in time…
…with The Rewind Deck, a custom deck of playing cards that’s a vibrant, colorful celebration of Americana and pop culture nostalgia.
Forget the dusty decks of the past. The Rewind Deck is a new generation of playing cards with a bold, contemporary design. We keep the traditional card structure, but the visuals—from tangled rotary phone cords to stacks of VHS tapes—are anything but boring.
Our Target: The Post-90s Generations (Gen Z & Millennials). We’re turning vintage-themed playing cards into a must-have collectible.
Introducing The Rewind Deck. It’s a deck meant to be seen and played with, reclaiming the category with a visual language that’s instantly engaging.
THE WORK
Tap an image to view full size.